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Paper: Eclipse 2017: Through the Eyes of NASA
Volume: 516, Celebrating the 2017 Great American Eclipse: Lessons Learned from the Path of Totality
Page: 287
Authors: Young, C. A.; Debebe, A.; Cline, T.; Lewis, E.; Mayo, L.; Ng, C.; Odenwald, S.; Reed, S.; Sasser, L.; Stephenson, B.
Abstract: The August 21st 2017 Total Solar Eclipse public engagement program was the largest, most complex, most inclusive, and most impactful education program ever achieved by NASA. Using a combination of web, social media, and news/broadcast media, coupled with the efforts of our many partner organizations from academia, informal education, private industry, and government agencies, over two billion people in the United States and throughout the world were reached with rich STEM educational content, vivid imagery, safety messages, and citizen science opportunities. To accomplish this, NASA worked with an extensive group of engaged and committed partners to create a unique and exciting experience of the Aug. 21 eclipse across America. Through collaborative partnerships within NASA's Science Mission Directorate (SMD) and the targeted capabilities of handpicked external organizations, we reached a wide eclipse audience. These partners included, technology (e.g., Google, University of North Texas [UNT]); educational media (e.g., Science Friday and WGBH); professional societies (e.g., American Astronomical Society [AAS], American Association of Physics Teachers [AAPT], and International Society for Technology in Education [ISTE]); community groups (e.g., STAR_Net libraries, Solar System Ambassadors, AAS and Scouts); informal education venues (e.g., Museum Alliance and Museum of Science Fiction [MoSF]), and government agencies (e.g., NOAA, DOT, NPS, National Park Service through NASA Earth to Sky and Smithsonian). Each partner implemented collaborative programs, services, and activities leading up to and on the day of the eclipse and in some cases, beyond.
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